Tagged with BSG
Results for Tag(s): BSG
=> matched 49 conversations and an additional 3 replies
Page 1 of 4 (20 of 52 items)
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How Enterprises are using Twitter
by Brian Magierski on Jul 08, 2008 - 08:58 AM read 154 times
Source: http://brian.magierski.com/2008/07/08/how-enterprises-are...Here is a great article from today’s Boston Globe about how Comcast and Southwest Air are using Twitter - fascinating stuff. It also highlights Dell’s social media efforts, and the IdeaStorm concept for bringing their customers inside their organization to co-innovate (Customer Inside). From Josh Bernoff, Forrester Research analyst and co-author of < ... read more -
Get Satisfaction!
by Brian Magierski on Jun 23, 2008 - 05:14 PM read 429 times
Source: http://brian.magierski.com/2008/06/23/get-satisfaction/Just happened upon a pretty cool new web service called Get Satisfaction. It is a community site self proclaimed as “People powered customer service for just about everything”. I found the service doing a search on private video chatting for Seesmic. It is incredibly easy to use, and addresses a number of customer experience and support needs: I can pose a problem to the community and get feedback ... read more -
Disney / Pixar - lessons in cultural integration
by Brian Magierski on Jun 02, 2008 - 07:10 PM read 179 times
Source: http://brian.magierski.com/2008/06/02/disney-pixar-lesson...After being on the buy and sell side of many merger & acquisition transactions, one thing that is clear is that cultural integration is one of the toughest aspects of bringing two companies together following a transaction. It is the largely unwritten reason for why many (and some will say most) mergers & acquisitions fail. This article about Disney’s acquisition of Pixar in last Sunday’s New York Times ... read more -
Social Media Today - Blogger of the Week
by Brian Magierski on Jun 02, 2008 - 05:11 PM read 156 times
Source: http://brian.magierski.com/2008/06/02/social-media-today-...Many thanks to Jerry Bowles at Social Media Today (SMT) for featuring me two weeks ago as the Blogger of the Week, and for the cross-mention on SMT’s sister site MyVenturepad. The traffic and suggestions coming from the posts were great and I am still looking for more feedback on my blog layout, and name/brand. I do hate that picture ... read more -
Social Enterprise Software discussion buzzing last week
by Brian Magierski on May 03, 2008 - 05:01 PM read 1002 times
Source: http://brian.magierski.com/2008/05/03/social-enterprise-s...Across the blogosphere, the topic of “Enterprise Social Software” was hot this past week. Fred Wilson asks if the term itself is an oxymoron. Sam Lawrence makes a case here on how social software vendors, including his own Jive Software, and SocialText, Atlassian among others, could upend the incumbent enterprise vendors SAP and read more -
Innovation, Customer-focus, & Long-term Thinking
by Brian Magierski on Apr 25, 2008 - 09:05 PM read 233 times
Source: http://brian.magierski.com/2008/04/25/innovation-customer...Here is a fascinating interview with Jeff Bezos of Amazon. Jeff has been on a mission since day-one of Amazon and has done an amazing job of both short-term execution excellence while keeping the company focused on the long-term goal. This post is primarily directed at my colleagues at nGenera (yes, rather than dedicate an entire post to this, I’ll just announce it here - BSG Alliance ... read more -
Further validation of Twitter as a customer experience touchpoint
by Brian Magierski on Apr 14, 2008 - 11:01 PM read 324 times
Source: http://brian.magierski.com/2008/04/14/further-validation-...These blog posts further highlight now Twitter has become a natural outlet for customer feedback as well as a relevant touchpoint. http://www.readwriteweb.com/archives/how_to_get_customer_service_via_twitter.php http://kzimmerman.typepad.com/background_noise/2008/04/dear-comcast-i.html#comment-109857586 http://www.thisisgoingtobebig.com/2007/12/does-jamba-know.html Below are companies which have set up Twitter Channels. Southwest Airlines Comcast Dell ... read more -
Comcast Cares (twitter - @comcastcares)
by Brian Magierski on Apr 13, 2008 - 09:07 PM read 440 times
Source: http://brian.magierski.com/2008/04/13/comcast-cares-twitt...I noticed recently that Comcast set up a Twitter channel for soliciting customer input directly from the social web. JetBlue is another. I’m not sure if this type of Twitter support will scale as-is, but I’m sure a service could arise to enable it to scale in the same way as services and software exist for supporting customers via email & chat. What is ... read more -
Next Generation Enterprise overview
by Erinn McMahon on Mar 14, 2008 - 12:45 PM read 104 timesAttached is a copy of the NGE overview that should be useful for anyone (everyone) to start thinking about being a Next Generation Enterprise. NGE overview.doc ... read more -
EIM/SFM Skillset Collaboration SITE ( ex-ICONIXX ) - Define!
by Mike Morris on Mar 06, 2008 - 12:35 AM read 2128 timesHere's my 2 bits as to some definitions of what we want to do to make a successful Collaboration SITE. RULE 1. We must strive to generate a sense of Team community, with a fun and comfortable, non-threatening feel. The personality of our SITE should be a friendly one, where we can feel safe to express opinions and humor, let off steam, and cry out for help. Some day, a dream version ... read more -
Project TAD: Social Networks for Talent Acquisition and Development
by Maira on Feb 18, 2008 - 12:58 PM read 548 timesStart Date: Mar 27, 2008 End Date: Mar 27, 2008
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Social Media Marketing - its about consideration
by Brian Magierski on Feb 15, 2008 - 12:01 PM read 460 times
Source: http://brian.magierski.com/2008/02/15/social-media-market...As a supporting follow-up to my previous post on Social Media Marketing in which I attempted to make the case for referrals as the key driver of marketing results on that platform, I want to highlight part of a post I read today from Josh Bernoff of Forrester Research (Josh’s Blog). Josh’s post is about Social Media being a recession-proof platform for marketing spend. However, in ... read more -
Social Media Marketing - what is it good for?
by Brian Magierski on Feb 13, 2008 - 10:19 PM read 1449 times
Source: http://brian.magierski.com/2008/02/13/social-media-market...In preparing for the SXSW Social Media Marketing Metrics panel at 5pm on Saturday, March 8th, I’ve been giving further thought to the use of Social Media for marketing purposes. Many companies continue to struggle with how to best leverage Social Media. This struggle goes beyond marketing, but right now my focus is on what value exists in Social Media for marketers, and how to best make use ... read more -
SXSW Social Media panel - weigh in with your opinions
by Brian Magierski on Feb 03, 2008 - 10:51 PM read 1040 times
Source: http://brian.magierski.com/2008/02/03/sxsw-social-media-p...I have the great pleasure, thanks to the initiative of Tom Parish, to be a panelist at the upcoming South By Southwest (SXSW) 2008 Interactive conference. The panel will be on Saturday, March 8th, and about Social Marketing Strategies and Metrics. Here is a brief description of the panel: Why are CMO’s so scared of social media and social networking? Let’s look at the success of vendors ... read more -
Senior Executive Interchange - Building the Next Generation Organization
by Maira on Jan 10, 2008 - 12:19 PM read 591 timesStart Date: May 13, 2008 End Date: May 13, 2008
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Managing the Innovation Process
by Tony Gonzalez on Dec 20, 2007 - 05:39 PM read 565 times
Source: http://tonygonzalez.wordpress.com/2007/12/20/managing-the...Recently I have been working with oury own Agile and Collaborative Technology group and with customers on the very topic of this post. There is so much to lean and unlearn about the Innovation Process that I recommend reading the following two books: ThinkerToys by Michael Michalko and Wikinomics by Don Tappscot/Anthony Williams (by the way Don and the company he founded, New Paradigm, are now part of the BSG ... read more -
Global Talent
by Brian Magierski on Nov 14, 2007 - 02:00 PM read 681 times
Source: http://brian.magierski.com/2007/11/14/global-talent/In a recent article in the NY Times, SAP CEO Henning Kagermann, speaks about reaching out for global talent in the software industry. In a short Q&A forum, he illustrates what it means to be a ‘global’ (vs. multi-national) company in terms of sourcing talent. It’s all about comparative advantage - some of the best innovation in the world in software comes from Silicon Valley, so you had better have ... read more -
The Future of Work in NGEs
by Brian Magierski on Nov 13, 2007 - 09:56 AM read 441 times
Source: http://brian.magierski.com/2007/11/13/the-future-of-work-...Manpower is doing some interesting and innovative things in the world of social media. This video from YouTube is a great example of Manpower extending its brand into the social media landscape. It also is a great representation of the future of work in Next Generation Enterprises. The video speaks for itself. I also favorited some other short 15 second edgy social media ads from Manpower which are ... read more
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