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A Name for the New Generation: The Re-Gens - Tammy Erickson by Google on Jul 23, 2008 - 12:04 PM read 86 times Source: http://discussionleader.hbsp.com/erickson/2008/07/a_name_... |
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I heard from many of you that you were disappointed I hadn't suggested a name for the new, post-Y generation in last week's post. One of you asked how the whole naming of the generations business happens anyway. Regarding the latter question, frankly that is a bit of a wild card - it's really whatever sticks. Baby Boomers was pretty straightforward (there was a boom in the number of babies), although people tried other names (the Me Generation was one I remember). Gen X came from a novel written by Douglas Coupland, Generation X: Tales for an Accelerated Culture although this generation, as well, has been offered other tags (Slackers being one of the most dreadful).

