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By: larak by larak on May 17, 2008 - 06:04 AM read 91 times Source: http://susanitsa.wordpress.com/?p=223#comment-17262 |
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You’re right, that is pretty blatantly a commercial. You can tell she’s at least trying to read and participate in an authentic way, but she’s just not quite getting it. At least she admits that she works with Microsoft (proof that she’s at their PR agency - we always say we work “with” clients not for them when pitching). It would be far worse without that in the closing!
Thanks for posting this, I’ll definitely be sharing this with other PR folks as we all try to improve our craft. And by the way, “Social media is the new black in the art of PR” is the best line EVER. When I first read it, I thought it said “Social media is the new black art in PR” and I suppose one could make that case, too.

